{"product_id":"basic-white-powder-lightener","title":"BASIC WHITE POWDER LIGHTENER 16 OZ.","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"jost-regular-16-px pb-4\"\u003eGET HEALTHY-LOOKING HIGHLIGHTS AND SPECIAL EFFECTS: Extra-strength powder lighteners provide colorists with 2 choices for off-the-scalp blonding services, giving you ultimate creative control over the lightening process. Clairol Professional® is all about breaking barriers and giving you more color options, so you can live by your own color code.  We've got you covered!\n\u003cp\u003e\u003cstrong\u003e\u003cu\u003eClairol Professional Help Line:\u003c\/u\u003e\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e1-800-221-4900\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHotlines are open from 8:30am to 8:30pm Monday – Friday and 9:00am – 6:00pm Saturday \u0026amp; Sunday EASTERN TIME.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch5 class=\"jost-semi-bold-18-px\"\u003eWhat makes it special?\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli class=\"bullet-item jost-regular-16-px\"\u003eDedusted to minimize powder fly-away\u003c\/li\u003e\n\u003cli class=\"bullet-item jost-regular-16-px\"\u003eContains a moisture-sealing humectant\u003c\/li\u003e\n\u003cli\u003eCreamy consistency   \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003ca class=\"accordian-title jost-regular-16-px\" href=\"https:\/\/www.sallybeauty.com\/hair-color\/other-products-and-applications\/bleach-and-lightener\/basic-white-powder-lightener\/SBS-320832.html#\" data-toggle=\"collapse\" data-parent=\".tab-pane\" data-target=\"#directions\" aria-expanded=\"true\"\u003eHow To Use\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eMix BW with 10 or 20-volume, process up to 30 minutes, or until desired lightness is achieved.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"panel-heading\"\u003e\u003ca class=\"accordian-title jost-regular-16-px\" href=\"https:\/\/www.sallybeauty.com\/hair-color\/other-products-and-applications\/bleach-and-lightener\/basic-white-powder-lightener\/SBS-320832.html#\" data-toggle=\"collapse\" data-parent=\".tab-pane\" data-target=\"#protips\" aria-expanded=\"true\"\u003ePro Tips\u003ci class=\"fa fa-minus\"\u003e\u003c\/i\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003cdiv class=\"panel-heading\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"protips\" class=\"panel-collapse collapse show\"\u003e\n\u003cdiv class=\"panel-body\"\u003e\n\u003cdiv class=\"jost-regular-16-px pb-4\"\u003eOnce applied, check regularly until desired level of decolorization is achieved. Mix with Clairol Professional Pure White 10 or 20 Volume Developer 1:1 Ratio\u003c\/div\u003e\n\u003cdiv class=\"jost-regular-16-px pb-4\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"jost-regular-16-px pb-4\"\u003e\n\u003cdiv class=\"panel-heading\"\u003e\u003ca class=\"accordian-title jost-regular-16-px\" href=\"https:\/\/www.sallybeauty.com\/hair-color\/other-products-and-applications\/bleach-and-lightener\/basic-white-powder-lightener\/SBS-320832.html#\" data-toggle=\"collapse\" data-parent=\".tab-pane\" data-target=\"#ingredients2\" aria-expanded=\"true\"\u003eIngredients\u003ci class=\"fa fa-minus\"\u003e\u003c\/i\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003cdiv class=\"panel-heading\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"ingredients2\" class=\"panel-collapse collapse show\"\u003e\n\u003cdiv class=\"panel-body\"\u003e\n\u003cdiv class=\"jost-regular-16-px pb-4\"\u003ePOTASSIUM PERSULFATE, AMMONIUM PERSULFATE, SODIUM METASILICATE, SODIUM STEARATE, SILICA, HYDROXYPROPYL METHYLCELLULOSE, ALUMINUM DISTEARATE, SODIUM LAURYL SULFATE, DISODIUMEDTA.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"CLAIROL","offers":[{"title":"Default Title","offer_id":51780825186611,"sku":"0271CLA","price":35.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0865\/7449\/8099\/files\/image_194ffef7-408d-4267-bcf9-1cc505c0678a.webp?v=1784366067","url":"https:\/\/beautyofusa.com\/fr\/products\/basic-white-powder-lightener","provider":"BEAUTY OF USA ","version":"1.0","type":"link"}